The Portuguese Society of Pharmacists in Healthcare (SPFCS) was established to support the professional and scientific growth of pharmacists in Portugal. I was responsible for the complete creation of the SPFCS brand, developing everything from the main visual identity to various specific sub-brands dedicated to workshops, courses, training sessions, and specialised sessions.

The project covered strategic branding through to communication design, resulting in consistent, intuitive, and engaging graphic materials that strengthened the professional and scientific image of the organisation. Additionally, I created promotional and communication materials, ensuring visual coherence and functionality across all produced items.

This work enabled SPFCS to present itself as a modern, dynamic, and trustworthy entity, clearly communicating its initiatives and enhancing professional healthcare participation in its educational and scientific activities.